On average, YouTube pay generates around 1,154 dollars per week. Meaning creators have the opportunity to make upwards of 4,000 every week, all due to their YouTube success. Don’t miss the chance to reimburse your hard worked content on a platform oozing with opportunities.
Learn how to monetize your Youtube channel in 6 simple steps, and begin reaping benefits from views, impressions, and interactions. YouTube monetization is the leading cause to more exposure and recognition.
The only regret you’ll have is that you didn’t monetize your channel sooner.
Why Monetize Your YouTube Channel?
Monetization allows creators to earn money directly from their content, from various streams. Streams include ads, channel memberships, SuperChat and YouTube premium. When your content receives attention, you’re compensated for that demand. So, monetizing your YouTube allows you to receive payment for your hard work.
As your channel gains traction, you can use the money made to fund future content or ads, in order to maintain a loyal following. Monetizing reinvents the purpose of YouTube, not just as an entertaining platform, but as one that can be depended on as a reliable source of income.
Monetize Your Channel In 6 Steps
No stress or overthinking necessary. It’s easier than you think to begin monetizing your YouTube channel and we will be the ones to help guide the process. Learn how to start earning money in 6 simple steps.
1. Agree To Program Terms
In order to earn money on YouTube, any user must secure 4,000 hours of watch time from their audience over the past 12 months. Their respective channel must also have over 1,000 subscribers.
YouTube also asks users to agree that they are of 18 years of age and have the ability to handle their payments through AdSense.
Once you’ve squared away the requirements to generate and accept your personal payments, you’ve completed the very first step in monetizing your YouTube Channel.
2. Create AdSense Account
In order to actually pocket the money you earn, you need a valid AdSense account. Simply sign up and activate your account. So, the only thing standing in your way is creating an account that serves as a safe way for you to handle your future payments directly from YouTube.
3. Learn the YouTube Partner Program Requirements
YouTube announced their extended partner program as of June 2023. This program allows for more creators to qualify and gain access to more benefits. Creators who apply, receive the highest quality of monetization features and gain access to YouTube’s creative support teams.
Joining the YouTube Partner Program, you’re held at a higher standard, as does your channel.
To join the YouTube Partner Program, you must meet one of these two requirements:
- Have 500 subscribers with 3 valid public uploads in the last 90 days, along with 3,000 valid public watch hours in the past 12 months.
- Have 500 subscribers with 3 valid public uploads in the last 90 days, along with 3 million valid public Short views in the last 90 days.
4. Create High-Quality Content
You’ve got the preliminary things out of the way, so now you can begin actually creating content that will bring you monetary value. Begin with a deep understanding of your target audience. Publish valuable and insightful information that your audience truly wants.
Ensure your content is of highest quality. Give your reader tangible information that they can take away from your posts. If your audience finds your content useful, they will come back for more.
The strongest duo for content is high-quality posts that are optimized for SEO. Optimization can take many forms like including internal/external links, build on backlinks, or enhance your URL. If your content is in high demand from your audience and you’ve mastered YouTube SEO, it’s bound to boost engagement.
5. Post Consistently
Engagement ultimately starts with you. You’ll find the most receptive and audiences through consistent posting. Once you’ve posted content, keep the ball rolling by responding to users, repost their reviews, and ask them questions. Interacting with them is how you retain a loyal group of subscribers.
Keep your audience engaged and interested, meanwhile you can continue promoting your channel and upcoming posts.
6. Diversify Revenue Streams
The most successful creators on YouTube receive payment through multiple revenue streams. Using more than one stream allows users to build their own financial ecosystem and maximize their earnings.
Consider streaming options like channel memberships, merchandise sales, and sponsored videos as one of your revenue streams. You can think of these revenue streams as more opportunities to reach and convert potential customers.
Strategies To Monetize Your YouTube Channel
Consider the four main ways content creators on YouTube monetize their content. Give each of these strategies a chance to see which ones work the best for your content and audience.
Ads
Users can earn monetary value through Watch Page ads as well as Shorts Feed ads. If earning money through Ads seems like the right fit for your channel, it’s crucial to also focus on SEO for this specific strategy.
Ensure your Ads run at the times your audience is the most active on YouTube, as well as on the days there is the most traffic.
Here’s an example of a sponsored ad from Reese’s. It can be as simple as a preview of your product, paired with a 5 second audio bit. Reese’s used their famous color scheme to make their ad pop, while keeping it short and sweet.
Super Chat And Super Stickers
This feature can be accessed through the partner program and serves as a personal way to connect with your subscribers, as well as a way to monetize your channel. Users purchase these Super Chats and Super Stickers in hopes to be featured when you host live chat streams.
Super Chat and Super Stickers encourage subscribers to interact with your content and offer you an opportunity to shout-out their support and appreciate their loyalty.
A helpful YouTube Creators account provided a video about how to oversee Super Chats and Stickers, as well as best practices on how to optimize your use of them.
Within this guide, viewers learn how to enable super stickers and chats, how to manage them or restrict guidelines, and best tips on how to increase revenue from them!
Memberships
Through a membership, your subscribers will make recurring monthly payments in exchange for special perks, one the membership offers or perks you create yourself! Perks for these users include custom emojis, unique badges, and any additional perks you choose to offer them as well! (As long as your chosen perks follow YouTube’s membership policies.
To give you the full run-down on YouTube Memberships, YouTube Creators swooped in to save the day. Throughout the video, you learn the benefits you receive from opening up memberships for your content and the privileges you can provide for your users.
Users with memberships can receive custom messages and member only videos, as well as early access to your content! You can even manage different levels of memberships, at which you can set different prices reflecting said level.
Shopping
Users can easily browse and shop your products right from their device! Your users can also see products you tagged from other brands, and are free to shop those as well! This shopping feature is available through YouTube’s Shopping Affiliate Program, and can serve your channel as another revenue stream.
A shopping based revenue stream is especially great for channels that want to promote their merchandise!
Here’s a sneak peek at the ‘shopping’ tab within your YouTube homepage. Users can click into this feature to find new releases, browse products, and ultimately make purchases. From the Shopping tab, users can be directed to businesses websites to see more information or learn more about your product.
It’s important to keep in mind that it’s possible not all of these strategies will be the perfect fit for your channel. Exercise each of these options and weigh how they worked for your content and your subscribers. Every channel is different, so try some new strategies and analyze their impact.
Tips/Best Practices For Monetizing Your YouTube Channel
Now you’ve got your account set up, ready to receive and generate revenue through your YouTube channel! Take a second to review YouTube Monetization best practices so your channel stays performing at its best.
Meet Eligibility Requirements
One no-brainer within monetizing your YouTube channel is ensuring you meet/exceed eligibility requirements. YouTube requires accounts to have 1,000 subscribers and 4,000 watch hours in the past 12 months. Keep track of this data if you’re just getting started. These stats can help guide your posting schedule as you get the ball rolling.
A good rule of thumb is to always post consistently. Avoid letting your audience go too long without content. Plan out your future content so you stay at the forefront of their feed and excite them when upcoming videos are on the way.
Create Engaging Content
The key to creating engaging content is understanding what your audience finds value in. If at first, you are not sure exactly what your audience is here for, test out different types of posts. Revisit them and analyze how they resonated with your audience. You can also post polls and ask them what they want to see.
The better you know your audience, the more you can create content that pulls them in.
Grow Your Audience
Growing an audience can be easier said than done, but there are plenty of ways a YouTuber can reach new people. Begin by focusing on what viewers see first: Your title and thumbnail. Make the title of your video eye-catching and your thumbnail should give a sneak peek into what the video has to offer.
After all, you only have a few seconds to grab their attention before they scroll, so make the most of it!
Youtuber’s with large followings also interact with their audience. Ask them questions, respond to their comments and questions, or run friendly contests or giveaways. All of these are proven ways to increase your leads and attract new customers.
Increasing Revenue Streams
Remember the importance of revenue streams? Advanced monetary value is found using multiple revenue streams, (ads, shopping, memberships, etc).
While pursuing revenue streams within your channel, you can use YouTube Analytics to understand exactly which content is performing well and why. Understanding the “why” behind your content performance is a game-changer and can help shape your content creation strategy for the future.
Promote Your Channel
Although we’re focused on improving monetary value through our YouTube channels, it doesn’t hurt to promote your channel on other social media platforms. Tease an upcoming video on Twitter, or announce you’re going live on YouTube from an Instagram reel!
This way, you’re targeting and attracting followers who want to see your content but may not be aware of your Youtube Channel yet. Combine your platforms, as they can work together as one big team.
Optimize Content
Once you’ve clicked that publish button and it goes live, it doesn’t necessarily mean it has to be out of your hands. Check back in on live content to analyze its performance. For example, if you have old content on your channel that’s performed really well in the past, you can repurpose it and repost it!
Optimizing content can be refreshing old ideas, reposting at different times, or promoting it on different platforms!